Public Opinion Research

Accurate data critical to your success.

Public Opinion Research

Whether you are a candidate for public office, a company launching a new brand campaign, or an organization looking to further your progressive agenda, accurate data is critical to your success.

Learn More

Qualitative Research

Insights based on listening to people.

Qualitative Research

Qualitative research is predicated on listening to people. Focus groups are often an important step in a comprehensive research program designed to understand your target audience.

Learn more

Planning & Communications

Identifying and achieving your goals.

Planning & Communications

As circumstances and markets change, effective organizations must understand the impact on their fields and adapt. GBA applies our experience to help you identify and achieve your goals.

Learn more


Attitudes on Ballot Initiatives Among the Asian American and Pacific Islander California Electorate

Asian Americans are a rapidly growing component of the electorate in the United States and in California, a critical segment that has been overlooked by political analysts and researchers. This landmark research project represents the first major study of the California AAPI community’s views on ballot initiatives, which are themselves an integral part of democracy in California.

Surveys and focus groups were conducted on behalf of the Ballot Initiative Strategy Center by GBA and Lake Research Partners, and were administered in English, Vietnamese, Korean, Chinese and Tagalog.

Click here to download a report of the results.

October 19th, 2016|

National Survey: Overwhelming Support for Payday Lending Rule

Conducted on behalf of the Center for Responsible Lending, Americans for Financial Reform, the National Council of La Raza and the NAACP by GBA Strategies, a new national survey finds voters overwhelmingly support the Consumer Financial Protection Bureau’s new rule on payday lending by a margin of 73 – 22 percent.

The rule receives exceptionally broad, bipartisan support with over 70 percent of Democrats, Republicans, and Independents all favoring it — which is impressive in this era of partisan polarization.

Click here to download a report of the results.

June 10th, 2016|

More Of Our Latest…

GBA Strategies In The News

22Nov 2016

New CAP Polling Shows Voters Do Not Endorse Extremist Policies Supported by Trump and Congressional Republicans

A vote for Trump was not a vote for Trump's radical policy agenda.

10Nov 2016

Jews Voted Clinton More Than Any Other Group

Jim Gerstein: These elections underscored that in a powerful way US Jews are as clearly as ever in the progressive camp.

19Oct 2016

First-of-its-Kind Data on California Asian American and Pacific Islander Voters

Landmark research highlights opinions of an under-researched, critical portion of the CA electorate on ballot initiatives and politics.

29Sep 2016

New End Citizens United Poll: Hassan Ahead of Ayotte 47-44 in NH Senate Race

Hassan's advantage is an improvement since July despite a tightening of the presidential race.

22Sep 2016

The Millennial Economy

The millennial generation is anxious about its future, with political priorities greatly influenced by economic uncertainty.

More News…