Public Opinion Research
Accurate data critical to your success.Public Opinion Research
Whether you are a candidate for public office, a company launching a new brand campaign, or an organization looking to further your progressive agenda, accurate data is critical to your success.
Qualitative Research
Insights based on listening to people.Qualitative Research
Qualitative research is predicated on listening to people. Focus groups are often an important step in a comprehensive research program designed to understand your target audience.
Planning & Communications
Identifying and achieving your goals.Planning & Communications
As circumstances and markets change, effective organizations must understand the impact on their fields and adapt. GBA applies our experience to help you identify and achieve your goals.
Latest
Rising American Electorate Lifts Democrats to Victory in Virginia
A post-election survey conducted by GBA Strategies November 6th-7th, 2017 on behalf of Women’s Voices Women Vote Action Fund finds that the Democratic victory up and down the ballot in Virginia was fueled by the massive turnout of an energized progressive base led by millennials, unmarried women, and voters of color.
Click here to download a report of the results.
Margie Omero Joins GBA Strategies as Principal
GBA Strategies is pleased to announce the addition of Margie Omero as a partner. Margie has over twenty years of research experience working with Democratic candidates, progressive causes and corporations, and is the creator and co-host of a top-rated podcast The Pollsters.
“Margie is an outstanding strategist and amazing individual. We are thrilled to have her join GBA at this important moment in our country’s history,” said GBA’s founders Karl Agne, Mike Bocian, and Jim Gerstein. “GBA and our clients are gaining a special person who is at the cutting edge of modern research.”
GBA Strategies In The News
What the Polls Miss About Sexism in the Workplace
Margie Omero: It’s not as simple as asking, “Have you experienced sexual harassment?”
America Should Strengthen, Not Abandon, Relationship with Cuba
Mark Feierstein: For the benefit of the Cuban people and US, recent developments must not derail our historic reconciliation.
Why Is The Most Vulnerable GOP Senator Not Dean Heller?
GBA survey shows Senator Flake in deep trouble in FiveThirtyEight's poll of the week.
The “How Does a Pollster Work?” Edition
Jim Gerstein joins Slate's 'Working' podcast to discuss the true ins and outs of polling.
New CAP Polling Shows Voters Do Not Endorse Extremist Policies Supported by Trump and Congressional Republicans
GBA survey shows a vote for Trump was not a vote for Trump's radical policy agenda.